Our Ethos
Une Jolie Balade® takes pride in being a sustainable bridal wear brand.
For us, it is important to not just create unique preppy and vintage wedding dresses with a modern twist, but also to take our nature’s wellbeing into consideration.

ETHICAL
From the supply chain, to the way we run the office, to the partners we work with and the packaging we send our dresses in, we promote sustainability wherever we can.
At Une Jolie Balade®, we truly believe that the most important dress of your life can be made with respect for the environment and the people in it.
SUSTAINABLE
All our dresses are handmade with Sustainable Fabrics!
We are constantly hunting for more sustainable fabrics and laces to create new beautiful, eco-friendly wedding dresses.
Most of our laces come from England, Scotland, Germany and France.
SLOW FASHION
All our dresses are made to order. This means we don’t hold any dresses in stock, except of course the samples in our Tokyo showroom.
When an order is placed, we will make the dress from scratch. This means we only make a dress when someone wants to wear it on their wedding day. This ensures that every dress we make has a personal connection.